A useful list of industry lingo to help you on your way:
Publisher / Partner: You (the Affiliate)
Advertiser: Me (the Affiliate program provider)
Commission rate: Basic monitory % reward for your completed
sales referrals
Banner: A graphic promotion method in varying dimensions
displayed on an HTML page
Banner Code: Static banner tracking code obtained from your
publisher panel
Campaign: A campaign is a grouping of components needed to run
an advertising promotion.
Click: The act of a person clicking on a link or banner
Conversion: A lead or sale resulting from a campaign
Link: The landing or entrance page to which the
visitor/customer is directeda
Link code: Static tracking link obtained from your publisher
panel
Tracking Codes: Link or Banner tracking links used by
publishers
